Marketing sometimes involves the science of making you believe something that is not true, with the specific goal of selling you something (a product, service, or even ideology). The organic lobby, for example, has done a great job of creating a health halo and environmentally friendly halo for organic produce, while simultaneously demonizing their competition (recently focusing on GMOs).
These claims are all demonstrably wrong, however. Organic food is no more healthful or nutritious than conventional food. Further, GMO technology is safe and there are no health concerns with the GMO products currently on the market.
There is an even more stark difference, however, between beliefs about the effects of organic farming on the environment and reality. In fact organic farming is worse for the environment than conventional farming in terms of the impact vs the amount of food produced.
First, organic farming may use pesticides. They just have to be “natural” pesticides, which means the ones they use are not chosen based upon their properties. Ideally choice of pesticide and the strategy in using them would be evidence-based and optimized for best effect, minimal impact on health and the environment, cost effectiveness, and convenience. Organic farming, however, does not make evidence-based outcome choices. Their primary criterion is that the pesticides must be “natural”, even if they are worse in every material aspect. This represents ideology trumping evidence. It is based on the “appeal to nature” fallacy, an unwarranted assumption that something “natural” will be magically better than anything manufactured.
In fact my main complaint against the organic label is that it represents an ideological false dichotomy. Each farming practice should be judged on its own merits, rather than having a bunch of practices ideologically lumped under one brand. I don’t care if a practice is considered organic or not, all that matters is the outcome.
Whole Foods is like Vegas. You go there to feel good but you leave broke, disoriented, and with the newfound knowledge that you have a vaginal disease.
Unlike Vegas, Whole Foods’ clientele are all about mindfulness and compassion… until they get to the parking lot. Then it’s war. As I pull up this morning, I see a pregnant lady on the crosswalk holding a baby and groceries. This driver swerves around her and honks. As he speeds off I catch his bumper sticker, which says ‘NAMASTE’. Poor lady didn’t even hear him approaching because he was driving a Prius. He crept up on her like a panther.
As the great, sliding glass doors part I am immediately smacked in the face by a wall of cool, moist air that smells of strawberries and orchids. I leave behind the concrete jungle and enter a cornucopia of organic bliss; the land of hemp milk and honey. Seriously, think about Heaven and then think about Whole Foods; they’re basically the same.
The first thing I see is the great wall of kombucha — 42 different kinds of rotten tea. Fun fact: the word kombucha is Japanese for ‘I gizzed in your tea.’ Anyone who’s ever swallowed the glob of mucus at the end of the bottle knows exactly what I’m talking about. I believe this thing is called “The Mother,” which makes it that much creepier.
Next I see the gluten-free section filled with crackers and bread made from various wheat-substitutes such as cardboard and sawdust. I skip this aisle because I’m not rich enough to have dietary restrictions. Ever notice that you don’t meet poor people with special diet needs? A gluten intolerant house cleaner? A cab driver with Candida? Candida is what I call a rich, white person problem. You know you’ve really made it in this world when you get Candida. My personal theory is that Candida is something you get from too much hot yoga. All I’m saying is if I were a yeast, I would want to live in your yoga pants.
Next I approach the beauty aisle. There is a scary looking machine there that you put your face inside of and it tells you exactly how ugly you are.
By Henry I. Miller and Drew L. Kershen via Forbes
Organic certification is process-based. That is, certifying agents attest to the ability of organic operations to follow a set of production standards and practices which meet the requirements of the Organic Foods Production Act of 1990 and the [National Organic Program] regulations . . . If all aspects of the organic production or handling process were followed correctly, then the presence of detectable residue from a genetically modified organism alone does not constitute a violation of this regulation. [emphasis added]
By Yvette d’Entremont via gawker
Vani Hari, AKA the Food Babe, has amassed a loyal following in her Food Babe Army. The recent subject of profiles and interviews in the New York Times, the New York Post and New York Magazine, Hari implores her soldiers to petition food companies to change their formulas. She’s also written a bestselling book telling you that you can change your life in 21 days by “breaking free of the hidden toxins in your life.” She and her army are out to change the world.
She’s also utterly full of shit.
I am an analytical chemist with a background in forensics and toxicology. Before working full-time as a science writer and public speaker, I worked as a chemistry professor, a toxicology chemist, and in research analyzing pesticides for safety. I now run my own blog, Science Babe, dedicated to debunking pseudoscience that tends to proliferate in the blogosphere. Reading Hari’s site, it’s rare to come across a single scientific fact. Between her egregious abuse of the word “toxin” anytime there’s a chemical she can’t pronounce and asserting that everyone who disagrees with her is a paid shill, it’s hard to pinpoint her biggest sin.
Hari’s superhero origin story is that she came down with appendicitis and didn’t accept the explanation that appendicitis just happens sometimes. So she quit her job as a consultant, attended Google University and transformed herself into an uncredentialed expert in everything she admittedly can’t pronounce. Slap the catchy moniker “Food Babe” on top, throw in a couple of trend stories and some appearances on the Dr. Oz show, and we have the new organic media darling.
But reader beware. Here are some reasons why she’s the worst assault on science on the internet.
Natural, Organic, GMO-Free Fear
Hari’s campaign last year against the Starbucks Pumpkin Spice Latte drove me to launch my site (don’t fuck with a Bostonian’s Pumpkin-Spice Anything). She alleged that the PSL has a “toxic” dose of sugar and two (TWO!!) doses of caramel color level IV in carcinogen class 2b.
The word “toxic” has a meaning, and that is “having the effect of a poison.” Anything can be poisonous depending on the dose. Enough water can even be poisonous in the right quantity (and can cause a condition called hyponatremia).
But then, the Food Babe has gone on record to say, ” There is just no acceptable level of any chemical to ingest, ever.” I wonder if anybody’s warned her about good old dihydrogen monoxide?
It’s a goddamn stretch to say that sugar has deleterious effects, other than making your Lululemons stretch a little farther if you don’t “namaste” your cheeks off. However, I implore you to look at the Safety Data Sheet for sugar. The average adult would need to ingest about fifty PSLs in one sitting to get a lethal dose of sugar. By that point, you would already have hyponatremia from an overdose of water in the lattes.
And almost enough caffeine for me.
Organic food labeling is marketing, not science. Organic marketers utilize any bit of data that can be spun to promote a significant difference, producing a constant drone of nonsense. This week an article in Science World Report tops my nonsense list for organic agriculture promotion. The article “New Test May Detect Organic Food Fraud: Is Your Produce Really Organic?” is a subtle but effective promotion of organic foods’ purported benefits. This article is based on a press release offering the idea that there may be a test to separate falsely labeled organic produce from true organic produce.
Testing foods for organic label fraud sounds plausible on the surface, but is it? The proposed methodology for testing, as described by Science World Report, lacks a major scientific underpinning. Organic agriculture proponents have long suggested that there organic foods have measurable nutritional benefits over conventional agriculture, asserting that organic foods are safer and/or more nutritious than conventionally grown products. Most of this conjecture is based upon small, poorly structured studies. Any measurable benefit, when compared to conventional agriculture, disappears in large well controlled studies. That pattern—poor research yielding positive outcomes, well-structured research producing negative outcomes—is consistent with statistical noise or poorly done research. So what is this proposed test looking for? Is there any testable difference between organic and conventional?
Testing organic food is the agricultural world’s version of the ghost meter, in my opinion. A ghost meter is a electromagnetic field meter used by “Ghost Hunters” to detect the presence of ghosts. Sometimes it’s a charlatan’s prop, but more often the device is used to assure people (typically the user) that ghosts can be detected. A science-y sounding method and device is demonstrated, just without any science actually involved. The meter finds changes in EM fields around a supposedly haunted site, and ghost hunters assume that ghosts produce or affect EM fields. This also assumes that the fields they detect are different from any regular EM field, which are everywhere, produced by the sun, cellphones, cameras, light bulbs, and other electrical devices.
A test for organic food “authenticity” similarly lacks any scientific basis. Like a ghost meter there are fundamental assumptions being made that thus far have been answered tested out as false. Currently the best information is that there are no . . .
about what makes a person a terrorist
Recently in one of skeptics groups that I belong to on Facebook someone posted this picture they found on a conspiracy theorist group:
Apparently conspiracy theorists believe that because some people believe or do certain then that makes them a “terrorist”.
This picture is one of the most blatant examples of persecution complex that I have seen in a while and kind of shows the mindset of a conspiracy theorist.
I’m going to go through all of these claims and explain why believing in these things does not make you a domestic terrorist:
You raise/grow your own food
Why would this make you a domestic terrorist? The answer is it doesn’t.
Millions of people across the country grow their own food in one way or another, be it either in small plots as a hobby (as my dad does) and as a way to have fresh fruits, herbs, and vegetables, or in greenhouses, or in large fields that provide enough food to feed their entire family. Heck, even the White House has it’s own vegetable garden.
If growing your own food made you a domestic terrorist, then why wouldn’t the government just go around to everyones’ houses and destroy their gardens and green houses? Or pass laws that make it illegal to grow your own food? They wouldn’t because growing your own food is harmless and effects no one.
Opposing GMO foods does not make you a terrorist. It might make you someone who doesn’t understand the science behind GMO foods, or someone who has embraced anti-GMO propaganda, but not understanding science or embracing some group’s claims without questioning them doesn’t make you a terrorist.
If opposing GMO foods made you a terrorist then there would be no organic foods in any grocery store or farmers market anywhere, and no laws meant to either label GMO foods or prevent them from being grown or sold would ever be proposed, much less passed.
Prefer natural medicines
If this was true then how come the National Center for Complementary and Alternative Medicine, a official United States government agency that researches and promotes things like natural medicines, even exists?
While the government does restrict multiple types of alternative and natural medicines, this is only because some of them are dangerous, or the manufactures claim it can do something when infact it cannot.
If natural medicines made a person a terrorist then all forms of alternative medicine would be illegal and people who sale it or even promote it would be going to prison.
Refusing vaccines does not make you a terrorist as there no laws that say that you have to get vaccinated. However, it does make you dangerous to others, as well as your own self as it puts you at greater risk for getting infected with a disease that could kill you, as well as spreading said disease to others who either weren’t vaccinate because they also choose not to (or their parents choose not to have them vaccinated) or a person whom couldn’t get vaccinate for various medical reasons, or someone whom did get vaccinated but the vaccine did not take affect for some reason.
Have a Ron Paul bumper sticker
This does not make you a terrorist, it just makes you someone who likes Ron Paul and refuses to accept the reality that he’ll never be President, and someone who doesn’t know when to take a bumper sticker off of their car.
Many of my friends and family will only touch organic food. That’s their right, and I don’t try to fight with them. I sometimes get uncomfortable, though, when they make claims about organic food that just aren’t supported by data and evidence. Moreover, I think arguing with anyone who is attempting to eat more fruits and vegetables that theirs are in some way “not good enough” is counter-productive.
via The Soap Box
There’s a lot of things I’ve notice organic foods and the claims about it, and of all the things I’ve noticed about organic foods, there are five things about it that really stand out for me.
So here are five things I’ve noticed about organic food:
5. It’s expensive.
Organic food cost an awful lot, and in some cases twice as much as non-organic foods, and unless you are very well off, it can get expensive real quick and make a real hit on a households budget.
Even if organic food were to cost only 10% more than conventional food, the expense can still add pretty quickly, even if not all the food you buy is organic, just some of your food.
4. It’s not as environmentally friendly as one might think.
Due to the sheer fact that organic farming doesn’t produce as high of a yield of crops per acre as with regular farming, if organic farming was done nation wide (or world wide for that matter) over regular farming, then a lot more land would be needed to grow crops in order to feed everyone, thus things like deforestation would increase in order to make open land to grow crops on, and to raise animals for meat on.
3. There’s no set guide lines for what’s considered organic.
There is really no set of criteria or laws and regulations for what can be considered and labeled organic food, and also what is considered to be organic to one person might not be considered organic to another person.
Also, because there is no set criteria or guide lines for what is considered organic, a farmer could claim what they are growing is organic, but in reality is not by most anyone’s standards, and could be claimed to be organic to only be used as a selling point to get people to buy their product.
Everyone says organic food is better for you and better for the environment. But is that true, or is it just eco-marketing rhetoric?
- Organic Pesticides Fail EU Safety Review (OpenMarket.org), March 30, 2009 (PDF)
- Mythbusting 101: Organic Farming (Scientific American), July 18, 2011 (PDF)
- “Organic” Foods: Certification Does Not Protect Consumers (QuackWatch)
- Does Mother Nature Always Know What’s Best? (sciencebasedlife.wordpress.com)
- Dr. Oz Flip-Flops on Supporting Organics as High-Profile Attacks Intensify (alternet.org)